2017 SUMMER UNIVERSAL

TRANSFORMER CREATIVE

This is a three months project I worked fulltime at Universal Resort. I led this AR integration concept that creates a mobile connecting all the land attractions. The project started with brainstorming with producers in the creative team to understand the narrative. I also did site visits to get more insights. I then dived deep into understanding the possible locations for interaction and the interesting trigger points. I proposed the following high-level interaction idea with all the concept art.

In addition to this, I helped create 3D models and prototypes, miniature sites, 2D patterns for themed attractions.